Website Culture are experts in the “Local SEO” field. SEO stands for Search Engine Optimisation. This is a technique whereby we optimise your website pages, so that they can appear at the top of the results in all the major Search Engines such as Google, Yahoo and Bing (MSN).
This is absolutely vital because there’s no point in just simply having a website, your customer must be able to find your site. Website Culture guarantee, if you are on Page 1, they will find you, and in return, profits will increase.
Whilst we can conduct traditional SEO, we specialise in Local SEO. This differs because we optimise your website for Local search terms, as opposed to Global search terms. For example, if someone types in “Dentist” into a search engine, Google will return over 155 million results! Getting to the top of the results i.e. Page 1, would be virtually impossible via SEO. However, if you type “Dentist in Stoke” into Google, there are less than 1 million results, so now you have much better odds of making it onto Page 1. Especially if you have Website Culture on your team!
Local SEO is vital, because once you’re on Page 1, your business is basically getting free advertising! The best thing is, all these leads are pre-qualified, they are looking for the products and services you are offering. Why else would someone type “Dentist in Stoke” if they didn’t need dental treatment in the Stoke area? Why would someone type “Restaurant in Birmingham” if they weren’t looking for somewhere to eat in Birmingham? I think you get the idea.
We already know that currently, 40% of mobile users are conducting local searches, and back in 2010 Google announced that 20% of all desktop searches had some sort of local intent. That equates to over 3 billion users looking for businesses in their local areas. You simply cannot afford to ignore Local SEO.